Does Everyone Have a Clear Objective - That Serves the Team's Mission...?

Oct 1

2 min read

By Sid Chadwick, Chadwick Consulting, Inc. – 10/01/2026

Published in American Printer : “It’s surprising what happens when inside reps get real training and clear objectives. Dormant accounts wake up, sales jump, and leaders rethink what’s possible. This story walks through the wins, the courage, and the shift that’s changing how teams grow.”

We have produced “a few” Top Performing Students from our 15-Week Sales Academy….now in our 7th Class.

Yesterday, one of the earliest graduates told me she would sell $250,000 in September – to “Renewed Customers” – with a couple of days yet to count for September. (However, she’s averaged about $150,000/month – since February – not counting September….!)

As no small detail, most of her sales have come from “No Sale Accounts – for 2 to 10 years” – the only ones her President was originally willing to risk, because he was sure the Training she received, and the Position of “Inside Sales Rep” – would fail….!

They are now working to develop – her Inside Sales Rep Department….!

Wouldn’t you like a copy of the Recording of her upcoming Performance Review – with her President….?

For an informed Check-up, I try to call our Graduates – every 3-6 months, or so – that move into an Inside or Outside Sales Position. (It’s helpful to me…. also…!)

This morning I spoke to another Graduate, who competes with 5 Outside Reps, from her Inside Sales Position.

Year-to-date, she’s Top Sales Rep – Half the months so far this year….working to develop House Accounts, No Sale Customers, and local customers – no one had time to call…!

Last week, I talked with a graduate, an Experienced Outside Rep, who “took the plunge” to conduct “Periodic Business Reviews” with major accounts – the 1st ever conducted by her company…..They opened her eyes to what previously unknown opportunities – such courage could lead to….!

Inside Sales Reps, properly Trained – are what many, many Buyers want – from their best Suppliers….!

Next 15-Week Inside Sales Academy Class: January 13, 2027